SLAM JAM & CONVERSE COLLAB RE-IMAGINES THE APPROACH TO THE LANDSCAPE
This Spring, Slam Jam and Converse will launch their second complete collection comprised of the Converse Bosey MC and an assortment of premium apparel.
Formerly the private collection of Slam Jam founder, Luca Benini, this ultra-refined pastiche of eighties-to-the-present-day underground culture is now a new cultural resource with its own digital platform, a long list of publishing products, and various offline off-shoot activities hinging around visual art and culture.
Taking cues from an archival 1950s wading boot, the Bosey MC returned to the Converse lineup in 2019, reinterpreted to provide traction. With a water-repellent canvas upper, rugged tread outsole and speed lacing system for easy on-off wearability, Slam Jam expressed a desire to present a style-driven take on the silhouette in both a Hi and Ox cut. Crafted in Lurex ripstop, evoking a rebellious take on the utilitarian silhouette, metallic details and weather-ready rubber detailing complete the design.
Completing the pack, an assortment of apparel for a head-to-toe or mix-and-match look including Ripstop Pant, Reversible Sherpa Jacket, Hoodie, Long-Sleeve Tee and Comms Pouch. Each piece incorporates materials seen in the footwear, like the Lurex Ripstop, and aims to balances matte and shine elements to present a refined collection that balances the outdoors and street style today.
The Slam Jam x Converse creative campaign was curated by Vancouver-born, New York-based art director Chris Glickman.
“The genesis of this project was exploring the idea of how we interact with and are influenced by permanent forms throughout history. In a time of universal uncertainty comfort can be found in an appreciation of beauty that has been unchanged for millennia and speaks to the deeply human aspects of how our visual landscapes affect us on a fundamental level,” said Chris Glickman.
The full direction of Chris Glickman is gathered in the zine ‘FONTAINEBLEAU’, where the painterly photographies of Marcelo Gomes of the Fontainebleau’s forest are co-existing with two other expressions - each created with very different technology. One is a series of paintings made primarily during the time of Barbizon’s reengagement with realism, and the other is the contemporary 3D Models of the aforementioned stone and tree formations which are unique to this particular forest. Through the combination of these three remarkably diverse techniques, the work hopes to provide an unparalleled opportunity for perspective.
The Slam Jam x Converse collection will be available beginning March 20, 2021 in exclusive preview on slamjam.com and at the Slam Jam stores, and on Converse.com and selected retailers beginning March 25, 2021.