Editorial - Slam Jam® Official Store

Celebrating the Rossoneri's Iconic History

AC Milan and New Era joined forced again to launch an exclusive collection of headwear celebrating the history of the Rossoneri. The collection is available at Slam Jam Milano only until July 12th.

Supper Club Series #2

Slam Jam teams up with food culture expert Tavolata by Nest to shape a set of intimate yet inclusive social dining experiences. For the second appointment we asked to Jacopo Ticchi from Trattoria da Lucio to design a dedicated menu using the Dry Aged technique on local fish.

Milan Reinassance: a Night With Youth Club and Kobra Punx

Through their respective influences, Youth Club and the band Kobra Punx tell the story of the evolution of subcultures in the city of Milan. On the occasion of the premiere of Youth Club's street video 'YEAH BABY', Slam Jam Milano hosted an event with the release of an exclusive capsule with the skate brand and a concert by the punk-hardcore band.

I like to ride a bicycle because I like to be in the air

Our aim with this project wasn't just to shine a spotlight on a bubbling global subculture of extreme trail mountain biking, but rather to focus on the mentality that comes along with it. Discover our latest project.

ADDPMP [501-999] Vol. II

The ADDPM Program presents a perspective on the cultural and cognitive flattening of human networked recollections. These records sink into the residue of what it took to arrive at the dawn of the Anthropocene Era and examine its fingerprints, while synchronously shaping a cast of what the future might resemble in the form of a shared fantasy.

Circle – Dancing In Transit 2

The digital think-tank CIRCLE took part in the latest edition of Smart Life Festival – Umanesimo 5.0 with DANCING IN TRANSIT 2, the fourth chapter of a cycle of public program focused on the relationship between bodies and movement in urban contexts. The event was curated by the interdisciplinary agency 2050, together with Slam Jam.

Theater of the impulse, dramaturgy of the circuit: Julien Desprez summoning flows of absolute energy

The latest issue of X-Magazine shines the spotlight on Julien Desprez, Paris-based sound artist, performer, improviser, and composer. In each of his performances, he uses musical instruments to correlate his body movements with the space around him, creating an approach where music and art come together.

Supper Club Series #1

Slam Jam teams up with food culture expert Tavolata by Nest to shape a set of intimate yet inclusive social dining experiences. An experimental approach to celebrate local chefs from the underground, and serve as the dining experience gathering for multiple and diverse communities.

CIRCLE: Dancing in Transit

Dancing in Transit is the third episode of a series of public programs curated by 2050+ with the support of Slam Jam in the context of Circle, a digital think-tank launched by the two agencies almost two years ago which focuses on the triad bodies–movement–urban environments.

X Magazine Launch

Take a look at the latest X Magazine release. A balaclava full of horrors: mismatched frequencies, red eyes, dark circles, convulsive feet. A night with Duma and dj Die Soon.

The Real Y2K: Nike Resurrects the Air Kukini

The original Kukini dropped in late 1999 (then as a retro in 2011, then with a modified Free 5.0 outsole in 2012, then as a Zoom Spiridon hybrid in collaboration with Stüssy in 2020) and now ushers in three new colorways, including an already contentious Leopard print.

X Magazine 01 – Duma

The content is part of X Magazine and linked to its lunch together with a performance by Duma taking place on the 29th April at 9pm at NFQ. The performance coincides with the release of the “Euthanasia in Asia” limited edition-cassette which is part of the of the special edition of X-Mag.

Circle: Bodies in Flux

On March 15, Spazio Maiocchi in Milan hosted Bodies in Flux, the second episode of a series of public programs stemming from the digital think-tank Circle, curated by 2050+ and Slam Jam.

Behind the Bubble: 35 years of the Air Max

Easily among the most reliably popular sneakers of all time, the Air Max 1 hit shelves 35 years ago today. We celebrate Air Max Day 22 with a journey into the silhouette story and evolution.

Arpabong presents: Plants, Planet and Demystification

The publication ‘Plants, planet and demystification’, curated by Illicit, is a non-linear visual and textual trip. Merging concepts and images connected to the theoretical life of the Arpabong, the project seeks to build desire for an open discourse on liberation, allowing two divergent universes as a connected whole.

CIRCLE x The Smiling International School of Ferrara

At the beginning of February, the Smiling International School of Ferrara hosted a one-day workshop led by 2050+ and Slam Jam with the aim to kickstart a collective exploration of the city’s future around four macro-themes: GREEN, HEALTH, PEOPLE, WASTE. Visit CIRCLE and raise your voice.

Slam Jam & Iuter celebrate authenticity spotlighting iconic places in Milan

Slam Jam & Iuter come together to bring the spotlight on some cult places you have to visit when in Milan. In our first feature we tap into the iconic Trattoria del Pescatore, a reference for the Milanese community since 1976.


On the occasion of the launch of the first issue of Terraforma Journal, 2050+ and Slam Jam commissioned a series of entries to 5 groups of artist and collectives who explore the dynamics, tensions and feedback loops between digital gaming environments and game engines, allowing for new worlds and forms of politics to emerge.

Immune to Distance: Video Out

The film by Achille Mauri and Stefano Steno, produced in collaboration with Slam Jam, is out now.

Slam Jam Free Session at Spazio Maiocchi

To celebrate the skate month, Slam Jam dedicated a special drop from the Archivio along with Milan skate community.

CIRCLE: June Monthly Highlights

Have a look at the latest additions to CIRCLE and check out June’s best entries, curated by 2050+.


The ADDPMP Program presents ADDPMP [001-500], a collection of encyclopedic explorations that formulate a taste of our current time.

CIRCLE: April Monthly Highlights

Discover the latest contributions to our digital think-tank, curated by 2050+. Visit CIRCLE and raise your voice.

ARPBNG00: Bio-Acoustic Transmissions

To celebrate 4/20, Arpabong presents ARPBNG00, a biosystematic survery of 150 leaves of Cannabis Indica on Music Record.

Time Warp: the Northwave Espresso takes us back to the source

While celebrating Northwave Espresso's 30th birthday, we examine the trends that produced this early-1990s crossover and that signal its nostalgic return.

CIRCLE: March Monthly Highlights

We made a selection of the latest contents that are going through on CIRCLE, the platform initiated by 2050.plus and Slam Jam.

Transcendence of borders through culture: Wales Bonner Spring Summer ‘21

Our Wales Bonner editorial depicts the blending of perspectives and the meeting of distinct cultures, on all levels of the production.

Launching of CIRCLE: a digital think tank by Slam Jam and 2050+

A digital think tank that gives voice to the most pressing issues of our time, with an eye on multiculturalism and the changed climate regime. The aim of the platform is to provoke vibrant conversations and to ignite positive change.

The Arpabong: Object and Subjects

Last 420 we asked artist Verynice’n’sleazy to conceive and elaborate a piece of content that could portrait the future of cannabis. Along with GEORGIA STUDIO, he imagined the digital version of the Arpabong. Now, the Arpabong is real.


The ZX 8000 IRAK ushers in the relaunch of adidas Originals’ historic A-ZX series.

Paria Farzaneh 'Dinner at our House'

Paria Farzaneh brings her vision to Spazio Maiocchi hosting ‘Dinner at our House’—a communal celebration of food and culture.

Slam Jam in Tokyo

An insight of our experience in Tokyo involving intimate dinners, a club party and dope music.

Social Network Systems Episode 2: Instagram

In Episode 2 of SNS, Tiffany Godoy explores Instagram talking of filters, influencers, additions and, of course, hasthtag.

L-F.A.A. presents: Sad Boys Gear x Slam Jam by Yung Sherman

Discover the exclusive mix by Stockholm-based dj and producer Yung Sherman, part of Sad Boys along with Yung Lean, Yung Gud and more. His Y2K music influences are mixed with mid 2000's southern rap tones.

Social Network Systems Episode 1: Twitch

On the Social Network Systems series we explore the impact of tech platforms connecting people across the world. Welcome to SNS episode 1. It’s all about Twitch.

Introducing: Arpabong

Slam Jam creates the Arpabong, a multi-functional object that merges a harp with a bong and celebrates the harmony between marijuana and melodies.

Brain Dead presents: Queer Skate Milano

Shot by Valentina de Zanche and powered by Slam Jam, Brain Dead and THERE met in Milan to explore the most iconic areas of the city.

1999 Part 3.

1999's part three is about artist Giulio Scalisi and his Angelo Azzurro, a 3d-rendered video work inspired by late-90s videogame aesthetics.

1999 Part 2.

The second part of 1999 features a focus on artist and choreographer Michele Rizzo and a conversation among the three artists involved.

1999 Part 1.

1999 is a multidisciplinary project presented by Slam Jam, which explores the myth of the New Millennium specifically in relation to Milan’s youth culture.

The Ten Best Ultralight Hiking Instagram Accounts to Follow to Understand the Underground Roots of And Wander

Lodovico Pignatti Morano chooses 10 Instagram accounts you should follow for a crash course in the underground roots of And Wander.

Four Italian Cultural Milestones for Stone Island

Lodovico Pignatti Morano picks out four cultural and industrial Italian milestones that made Stone Island’s unique achievements possible.

Five cyberpunk films for Aries

Five cyberpunk films you might want to watch before wearing your Aries Neuromancer hoodie out for the first time.

Fashion Anthropology by Tiffany Godoy

Tiffany Godoy dives into the movements and minds shaping culture today. This five-episode series explores the impact of Slam Jam.

Pleasure Paradox Pursuits 006: Martine Rose

No question, SS19 menswear season was high on change and hype. So all week at the Slam Jam pop up Tiffany Godoy and her Instagramazine @TH_RLTY_SHW shifted the conversation.

Pleasure Paradox Pursuits 005: Ghetto Gastro

No question, SS19 menswear season was high on change and hype. So all week at the Slam Jam pop up Tiffany Godoy and her Instagramazine @TH_RLTY_SHW shifted the conversation.

An Interview with Sasquatchfabrix's Daisuke Yokoyama

We spoke with Yokoyama about why Sasquatchfabrix. was born, the relationship between a brand and its customers and more.

Pleasure Paradox Pursuits 004: Pihakapi

Tiffany Godoy and Vejas Kruszewski talk about Pihakapi, bug accessories, and Tuscany countryside.
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